Let’s be honest. It seems the more we talk about branding, the less we actually understand it. Ask a handful of people to define, brand, and you’ll get a handful of different answers. All wrought with logical justifications, credible source-citing and the like.
In this talk, Jeremiah Gardner will explore what branding means for entrepreneurs, how branding creates value in the real world, and introduce a new framework for brand development called, the lean brand methodology. Entrepreneurs will be introduced to a new way of approaching their brands and be given tools to start building better, more agile, and more valuable brands.
Parking validation will be provided for 4 hours.
The Evo Speaker Series brings successful entrepreneurs to speak to you about relevant lessons they learned and are learning in their experiences with startups.