Brad is a seasoned attorney with extensive and unique global expertise in business development, marketing, sales, Intellectual Property law and licensing.  He is Partner at the law firm Outside GC. Previously, he handled Strategic Account Management with Hewlett-Packard overseeing multi-million dollar global licensing agreements. Brad has successfully structured groundbreaking agreements with global companies as diverse as NFL, NBA, NHL, HBO, ESPN, Live Nation, Apple, Marvel Entertainment, International Olympic Committee, every Hollywood studio, and a variety of technology companies. 

Brad has held senior legal counsel positions at Qualcomm, Philips Media (Philips Electronics, Netherlands), Astro/ MEASAT (Malaysia), Starz/Encore, and Walt Disney Studios Home Entertainment group.  

Brad has published and/or presented at dozens of entertainment forums worldwide and helped form the Digital Entertainment Group (which drove the adoption of DVD). 

Brad holds a patent with Qualcomm relating to mobile phone media technology.  He is a graduate of Hamilton College, holds a JD from Boston College, and is a member of the California Bar Association. 

Recent engagements:

• negotiating a global start up company’s infrastructure deal with Tata
• assisting a local start up launch a personal digital education device for children
• drafting terms for drone flight plan requirements in several international territories
• advising on a multi-million dollar licensing deal in the cannabis space
• providing guidance on branding and merchandising for several legacy music artists